About Convenience Consumer Insights Panel (cciPanel)

Thank you for your interest in the Convenience Consumer Insights Panel. cciPanel, a new service from MSA and Paradigm Sample, captures purchase-decision and attitudinal information among shoppers by maintaining an ongoing dialogue with them about their purchase decisions in the C-store channel. An added benefit of cciPanel is that it is a mobile research panel, so it taps into the hard-to-reach 18-34-year-old young adult shoppers most likely to frequent this channel. Given tough economic times and stiff competition, it even more critical for you to have a solid understanding of your consumers, particularly your high loyal, high-value segments.

To obtain your complimentary cciPanel report, please submit your information and you will receive an email with the report attached.